Leadership

Sophie Wu has been our chief customer officer since January 2017.

Prior to her current position, Sophie served as president of Alibaba.com and 1688.com, our international and China wholesale marketplaces. From October 2014 to February 2015, she also led the Rural Taobao team. Before October 2014, she was vice president of Alibaba.com’s supplier service division, responsible for optimizing service to China Gold Supplier members and enhancing supplier quality. In July 2012, she started to head international operations of Alibaba.com and 1688.com. Sophie joined our company in November 2000 and has taken on management roles in several sales divisions, including regional sales, China Gold Supplier sales, and China TrustPass sales.

Before joining Alibaba Group, Sophie was sales and customer manager at a technology development company wholly owned by Zhejiang University.

Sophie holds a bachelor's degree in international trade from Zhejiang University and an EMBA degree from China Europe International Business School.